Power of Produce Clubs Feature Local Food Fun for Kids

Press Release

Join Free POP Clubs at 14 Upper Valley Farmers’ Markets

June 22, 2018 – White River Junction, Vt. – Kids around the Upper Valley can get a taste of local fruits and vegetables this summer—plus their very own money to spend on fresh, local produce—with Power of Produce (POP) Clubs happening weekly at area farmers’ markets and farmstands.

Power of Produce Clubs are simple, fun and free. Families sign up at the POP table and start the day’s activity—a farmers’ market scavenger hunt, a vegetable quiz, an art project or another produce-related activity. Once they complete the activity, they return to the POP table to receive their POP Bucks: market money just for kids to spend on fruits and vegetables at the market. Kids ages 5-12 can participate once or all summer at 14 Upper Valley locations.

Canaan Farmers and Artisans’ Market, Canaan, NH, Sundays, 10 am-2 pm
Chelsea Farmers’ Market, Chelsea, VT, Fridays, 3-6 pm
Claremont Farmers’ Market, Claremont, NH, Saturdays, 9 am-1 pm
Edgewater Farmstand, Plainfield, NH, Wednesdays, 3-5 pm
Newport Farmers’ Market, Newport, NH, Fridays, 3-6 pm
Hartland Farmers’ Market, Hartland, VT, Fridays, 4-7 pm
Hanover Farmers’ Market, Hanover, NH, Wednesdays, 3-6 pm
Lebanon Farmers’ Market, Lebanon, NH, Thursdays, 4-7 pm
Norwich Farmers’ Market, Norwich, VT, Saturdays, 9 am-1 pm
Royalton Farmers’ Market, South Royalton, VT, Thursdays, 3-6 pm
Spring Ledge Farm Stand, New London, NH, Tuesdays, 3-6 pm
Greater Falls Farmers’ Market, Bellows Falls, VT, Fridays, 3-7 pm
Wilmot Farmers’ Market, Wilmot, NH, Saturdays, 9 am-12 pm
Beaver Pond Farm Stand, Newport, NH, Day and time TBD!

Families with SNAP benefits can use them at farmers’ markets, and in some cases even double them with Granite State Market Match. Newport Farmers’ Market will double SNAP benefits; Edgewater Farmstand will accept SNAP EBT cards once they receive final approval from the State. The Hartland Farmers’ Market in Vermont also offers a POP Club and will double SNAP benefits with Crop Cash.
Vital Communities is supporting POP Clubs at New Hampshire markets this summer and fall as part of an effort to increase produce sales by New Hampshire fruit and vegetable farmers. Farmers’ markets are an important sales point for Upper Valley produce farms; customers can get to know farm vendors, ask questions about their products and taste and buy the freshest possible foods for their families. Teaching children about local foods, where they come from and how they are grown right here in New Hampshire helps all of us grow up healthy and take care of our working lands.
Vital Communities is supporting POP Clubs at Edgewater Farmstand in Plainfield, N.H., and the Newport Farmers’ Market in Newport, N.H., with funding from the New Hampshire Department of Agriculture, Markets and Food, HNH Foundation and the New Hampshire Charitable Foundation. Learn more at VitalCommunities.org/POP.