Milestone Real Estate Teams Up With Better Homes and Gardens

Affiliation will result in an expanded marketing reach.

Press release

The “Best Team in Town” has just gotten Better…

Better Homes & Gardens Real Estate!

New London, New Hampshire… Milestone Real Estate, Inc. (doing business for the past 20 years as Coldwell Banker Milestone) has announced that it has acquired the marketing rights to the Better Homes and Gardens Real Estate franchise for New London and the greater Lake Sunapee Region through an affiliation with Better Homes and Gardens The Masiello Group; with a 33 office network, The Masiello Group is the largest real estate brokerage in Northern New England. The Better Homes and Gardens Real Estate Brand is the fastest growing real estate brand in the United States and Northern New England and was recently voted “Brand of the Year” by The Harris Poll. Effective September 7th, the company’s new identity will be BHGRE/The Milestone Team.

“Because of a change in Coldwell Banker’s positioning in our region, we reached out to find the best possible match which would enhance our already unparalled service to our clients and would also allow us to continue to offer national and regional recognition and reach. For more than 90 years Better Homes and Gardens® has been the most trusted source of inspiration for all things related to the home. Better Homes and Gardens Real Estate carries the brand across all aspects of our daily lives and creates instant positive recognition. We feel that it is a perfect combination with our local experience and expertise. Having a large tool-kit of expanded resources at our fingertips will be of great benefit to our Team and our buyers and sellers!” ~ Marilyn Kidder, Broker Owner

This affiliation will bring to BHGRE/The Milestone Team a significant increase in relocation and referral relationships, including 60% of the Fortune 500 companies and preferred positioning in the world’s largest real estate referral network. This relationship will also expand the company’s marketing reach for its seller clients by including relationships with The Robb Report, Wall Street Journal, New York Times, DuPont Registry and Luxury Real Estate. As part of the BHGRE Brand, BHGRE/The Milestone Team will also benefit greatly from operating closely with BHGRE/The Masiello Group, which has a long history of success and an impressive presence in the real estate market of Northern New England.

“We are delighted to welcome BHGRE The Milestone Team to the BHGRE family and look forward to our future collaboration to the benefit of Buyers and Sellers in the New London and the greater Lake Sunapee Region.” ~ Chris Masiello, President, The Masiello Group.